About Yang’s Braised Chicken Rice
Founded by Xiao Lu, Yang, Yang’s Braised Chicken Rice opened its first restaurant in Ji Nan, Shandong Province in 2011 and has since franchised more than 6,000 locations across China, Australia, Japan and Singapore, with its first U.S. location opening in Tustin, California in September of 2017. The brand’s innovative single-item menu is rooted in tradition and has developed a loyal international fan base. With a focus on quality through simplicity, Yang’s is committed to the extraordinary flavor of its ingredients, starting with the signature, proprietary sauce used at all locations. After recently launching an aggressive U.S. expansion plan, Yang’s is poised for continued growth to share its braised chicken rice with the world.
Why Yang’s Braised Chicken Rice
What makes Yang’s so unique and special is our one-of-a-kind dish, which is rooted in home-style cooking and family tradition. The dish is called Huang Men chicken and we’ve tweaked it to perfection over the years. The dish is actually a staple of the well-known Shandong-style, Lu Cai cuisine, and can be complicated to prepare. The dish requires a relentless commitment to flavor and ingredients, which we control through making sure the sauce is consistent across all our locations.
The one-item menu is also great from an operations standpoint. We’re able to train our staff to specialize in the cooking of our one signature dish and with the amount of time they dedicate to preparing and serving it, they’re able to make it perfect each and every time. We also control quality by shipping our proprietary sauce directly to all our locations from Shandong.
Cost & Criteria
We are looking for candidates who are:
- Enthusiastic to start their own Yang’s Braised Chicken establishment
- Dedicated to operational excellence
- Committed to high-quality service and sales performance
- Capable of meeting our financial requirements
Minimum Liquid Assets of $100,000
Minimum Net Worth of $350,000 – $500,000
The initial franchise fee to open a Yang’s Braised Chicken Rice is $35,000, and the initial investment varies from $311,500 to $538,500 depending on numerous factors, such as restaurant size and location to name a few.
Steps to ownership
- Submit Application.
- Participate in an initial interview with a franchise consultant. With your application reviewed by our team, you will be contacted directly by one of our Franchise Consultants to schedule an initial call or in-person meeting.
- Receive and review Yang’s Braised Chicken Rice franchise disclosure document (FDD). If you would like to move forward with us, we will send you a copy of the Franchise Disclosure Document (FDD). The FDD contains detailed information to franchising with us as well as a copy of the franchise agreement you’ll be signing. During this stage, we strongly recommend you thoroughly review the document with an attorney.
- Submit verifiable financial information. You will be required to submit a copy of latest 6 months bank statements and/or your bank statement & W-2 form*
*Latter two must be submitted together.
- Sign the franchise agreement and get started to owning your very own Yang’s Braised Chicken Rice franchise! Welcome to the Yang’s Braised Chicken Rice family! Our team will work closely with you in terms of construction, training and opening.
What are the terms of the franchise agreement?
The franchise fee is a one-time payment of $35,000. The ongoing royalty fee will be 6% of your gross revenue and a 2% marketing fee which will go towards brand promotion, website marketing, franchise-wide promotional items and other general marketing. The term of the contract is 10 years with an option to renew for another 10 years.
What does the franchise fee cover?
The franchise fee earns you initial and on-site training, the right to use our signage and logos, site and layout assistance and approval, as well as a cooking manual and operations manual.
What does initial training involve?
Training will take place at one of our Corporate locations in Orange County, for 5 days. You will work closely with our operations manager. The training fee is included in the franchise fee. You will be responsible for lodging, travel, and other personal costs.
What are the site requirements?
For our fast-casual restaurant, we recommend a space around 800 SF up to 1,200 SF, with a maximum of 1,500 SF. We will provide you with a more detailed site criteria checklist before you begin your site selection.
Will Yang’s Braised Chicken Rice assist in site selection?
We provide you with the site criteria on which you will base your site selection and introduce you our real estate partnerships if assistance is needed. After you have a list of acceptable spaces, we will accompany you to perform site review and approval.
What if I don’t have restaurant or business experience?
Although having restaurant or business backgrounds is an advantage, it is not required. Candidates with no prior experience are also welcome. You will develop the operational expertise through our training programs.
What is the franchising process and how long will it take to open a store?
The length of time required to open a store depends on many different factors, such as construction, permitting and training. Our common timeframe is 4~8 months.
Who will build my restaurant?
You will be responsible for the construction of your restaurant. However, we will assist you throughout the construction process with layouts and designs.
How do I acquire equipment and inventory items?
We will provide you with a list of equipment and inventory items and specifications. You may choose your own vendors, but their products and service must meet our specifications and earn our approval.
A few items you will purchase directly from us – we will provide you with a separate list of these items.
What kind of support does Yang’s Braised Chicken Rice offer for Grand Opening?
We will send one of our supervisors to provide you with on-site training for 3 days around the opening date of your restaurant. They will be there to make sure your restaurant is set up, prepared to operate, and will help you get it running.
Do you have a quality assurance program?
We conduct quality assurance by sending one of our supervisors to your restaurant a few times a year. They may arrive unannounced and spend the day observing your operations. At the end of the observation , the supervisor will submit a report to headquarters. We will use this report to provide you with constructive feedback.
What proprietary items am I required to purchase from Yang’s Braised Chicken Rice?
You are required to purchase our sauce and chicken from our high-quality vendors. The proprietary, signature sauce is imported directly from Shandong.
Do you provide territorial protection?
Territorial protection is offered to Area Development franchisees only, where they get exclusive rights to a certain territory. We do not specifically define territories, but consider every site on a case-by-case basis.
How do I get a copy of your Franchise Disclosure Documents?
You will receive an FDD after your first conversation with us following the submission of a complete application.